Magento Starter Kit vs Magento with Luma Themes – Which is Best for Your Business?
Grzegorz Sperczyński
Mon May 19 2025
Do you have any additional questions about finding the best option for you?
BOOK A CALLSelecting the right platform for your eCommerce business has a significant impact on your site’s performance, scalability, and user experience. If you consider Magento and you aprreciate open source freedom Magento is still a great option. No you have the following options:
- Magento Starter Kit - Leveraging Magento 2, Hyva Themes, and pre-built components to streamline website design and enable code-free workflows with ease.
- Magento and Hyva Themes - A fully customized Magento platform built on a high-performance technology stack.
- Magento with Luma Themes - A fully customized Magento platform with an underperforming technology stack that demands constant optimization.
We've compared Magento Starter Kit with Magento based on Hyva Themes.
Below we compare Magento Starter Kit with Magento with Luma.
What is the Magento Starter Kit?
The Fabrity Magento Starter Kit is a pre-configured eCommerce framework built to accelerate time-to-market. Powered by the highly efficient Hyvä Theme, it delivers a premium, ready-to-launch Magento store in as little as two weeks. This solution is ideal for businesses wanting minimal setup hassle while on a controlled budget.
Key Benefits of the Magento Starter Kit
Rapid Deployment:
- Go live within two weeks.
- Pre-tested UI components and simplified architecture reduce development time by 30–50%.
Cost Effective:
- Launch for under €20,000, making it an affordable enterprise-grade option.
- Eliminates costs typically spent on custom design and extended development.
High Performance:
- Built with Hyvä, it’s 4x faster than Magento’s default Luma theme.
- Optimised code, reduced JavaScript bloat, and lightweight architecture accelerate Core Web Vitals for SEO.
Ease of Use:
- Equipped with pre-built UX components (sticky headers, mega menus, carousels).
- Magento’s admin panel empowers small teams to manage content like banners and product lists without developers.
Fully Responsive and Accessible:
- Designed to perform seamlessly on all devices.
- WCAG compliance ensures inclusivity and alignment with accessibility regulations.
Who is it For?
- Start-ups or small-to-medium businesses (SMBs) taking their first steps into eCommerce.
- Businesses needing a platform quickly without significant budget allocation.
- Companies focused on essential functionalities without the need for extensive customisation.
Key comparison of Magento Starter Kit with Magento with Luma
Magento Starter Kit
Magento with Luma Themes
Time to market
2 Weeks
6+ months
Cost
Under €20,000, Low initial cost, budget-friendly
€70,000+ Higher development and maintenance costs
Customisation Options
Limited to pre-configured components
Fully customisable to unique business needs
Performance
High performance with Hyvä’s light architecture
Require constant optimalisation
Suitability
Best for SMBs prioritising speed and budgeting
Ideal for large businesses with complex goals and Development team
Flexibility
Limited expansion options
Unlimited scalability
Maintenance
Easy updates and maintenance
More complex maintenance process needed
Magento’s Luma vs Hyvä – Why Hyvä Leads the Way
The default Luma theme has long been criticised for its outdated technology and inefficiencies, including poor site performance and bloated code. Whether you opt for the Fabrity Starter Kit or a custom Hyvä implementation, switching to Hyvä is the game-changer.
Speed & SEO:
- Hyvä performs up to 4x faster than Luma.
- Optimised for Core Web Vitals, improving rankings on Google searches.
Developer-Friendly:
- Hyvä dramatically reduces development complexity, cutting time and costs.
- Feedback from developers highlights its straightforward and intuitive architecture.
Enhanced Mobile UX:
- With most users shopping on their phones, Hyvä’s mobile-first design delivers a consistent and engaging experience across devices.
Switching from Luma to Hyvä removes the frustrations of slow load times and underwhelming performance, enabling businesses to stay competitive in today’s market.
Which Solution is Right for Your Business?
Choose the Magento Starter Kit if:
- Speed Matters – You need to launch quickly.
- Budgets are Tight – You want an enterprise-level platform but need to control costs.
- Core Capabilities Are Enough – You’re not ready for heavy customisation or complex modules.
Choose Magento with Hyvä Themes if:
- Customisation is Critical – You need advanced, tailor-made user interfaces and functionalities.
- Scaling is a Priority – Your business handles high traffic, complex inventory, or requires a multi-storefront setup.
- You Have the Resources – Dedicated budgets and extended timelines allow for full flexibility.
Magento with Luma Themes is suitable for businesses that:
- Already Use Luma – Your online presence is already well-established, and you're not focused on making minor enhancements.
- Require Stable Continuation - Your business operates in a stable market, tailored perfectly to meet your unique needs.
- Has strong position on the market - There is no need for any technological updates to fit your market.
If you're still debating whether to switch from Luma Themes to Hyvä Themes, it’s worth considering the potential improvements in performance and user experience—both of which can lead to increased sales. For well-established e-commerce businesses, adopting a headless e-commerce approach might also be a viable option.
Each solution—Magento Starter Kit, Hyvä Themes, and Luma Themes—offers unique benefits tailored to different business needs. Choosing the right one depends on your specific goals and priorities.
Final Thoughts
Fabrity Magento Starter Kit and Magento with Hyvä Themes offer value-packed solutions rooted in Hyvä’s game-changing architecture. While the Starter Kit delivers an accessible, ready-to-launch option, the custom Hyvä implementation provides unparalleled customisation for ambitious, large-scale projects.
We understand that every business is unique, which is why we offer tailored Magento solutions perfect for businesses of all sizes and industries. Whether you need the speed and affordability of the Starter Kit or the unlimited potential of Hyvä customisation, we’re here to support your growth.