Google One

First in Europe Magento Configuration

About the company

Discover tink.de, the innovative online hub for smart home gadgets utilising the potential of the Internet of Things (IoT). Established in Berlin in 2016, tink.de has rapidly evolved into a leading force, amassing an impressive 700,000 customer base and a skilled team of over 100 professionals. Bolstered by a recent injection of 40 million euros, tink.de is primed to excel as a key player in the regional IoT sector.

tink.de presents a diverse array of IoT products from renowned industry giants like Google, Amazon, Apple, Bosh, and Volkswagen, alongside inventive business models such as rentals and insurance. Through tink.de, customers access a wide range of IoT services, including e-mobility solutions. Immerse yourself in the realm of tink.de and encounter state-of-the-art IoT innovations today!

Our challenge

With tink.de, we had the ambitious goal of implementing Google One before Black Friday, and when it became clear that this deadline would require us to work in a tight time frame across two continents – America and Europe – our team was undaunted!

We quickly got down to business, gathering requirements for the Magento framework as well as scheduling implementation plans with the Billwark subscription payments solution, all while visualizing the project’s progress for optimal efficiency.

Even though working remotely proved to be challenging at times due to such stringent timelines, we rose up to meet these goals impressed by how far distance collaboration could take us!

The main challenges

Integration before Black Friday.
Different time zones cooperation management.

Solution step by step

Project management tools

Confluence
LucidChart

Subscription payment

Technology Stack composed of Magento & Billwerk

Tests & tranings

The testing and training was crucial for the effectiveness optimization.

What we have done

Project team composition

A stable and dedicated team composition laid a solid foundation.

A dedicated team of front and back-end developers with a tester was a great option as the team members were totally focused on the project issues. It was a great adventure for all of us bringing not only project success but also personal satisfaction.

Project management tools

Brief cycles and video recordings facilitated efficient communication.

We chose to communicate swiftly and efficiently through short iterations and video recordings sent to the US overnight for responses the next morning. This allowed one team to work in the morning and the other at night, maximizing productivity across time zones. From the start, we utilised excellent project management tools like Confluence and LucidChart to track progress.

Subscription payment

Experience with configuring Billwerk and Magento has paid off.

Our great handicap was a good knowledge of the Magento framework as well as Billwerk API solution from our previous projects. We could solve issues faster and more efficiently with no time wasted as the know-how was worked out years before.

The very important stage of the project was the testing and training phase. Here, again we recorded several videos predicting different situations that may occur when ordering and using different service configurations.

It was a huge success to realize we could complete the full process twice faster than it was initially predicted.

Outcomes

1st in Europe

configuration of Magento and Google One

2 months

Implementation lasted 2 months only. Twice faster than predicted

Subscription

New service launched just in time for Black Friday cross-selling.

With Black Friday being a period of maximum orders for e-commerce, tink.de wanted to give customers the opportunity to try Google One with a free period. Customers who buy any product get 3-6 months of free usage of Google One storage, giving tinke.de an advantage over purchasing a subscription directly from Google.

This provides three main business opportunities:

1. Regular profit after the free period has ended.

2. Additional reminders for customers about tink.de.

3. Increased reputation as the first distributor of Google One in Europe.